Ramon Palau Saumell, PhD
Head of CONHATIVE Group - Professor
- Consumer behaviour
School of Management
Consumer Behavior Perspectives
Its research focuses on the analysis of consumer behaviour: offline and digital environments, services and tourism marketing, and purchasing behavior through ICTs.
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Dr. Ramón Palau
Dr. Ramón Palau, PHD and researcher with the IQS School of ManagementREAD FULL NEW