RESEARCH LINES
- Statistical methods applied to market research.
- Multivariate methods in market research.
- Social networks and marketing strategies in the business.
- Talent Management.
MEMBER OF:
School of Engineering
Analytics, Simulations & Inquiry Group
ASISTEMBE aims to work on the development and improvement of knowledge and practices in university education in specific disciplines (science, technology, engineering, mathematics, and business).
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7 Questions for...
Mar Guitert
21/03/2022
Dr Mar Guitert, professor and researcher with the IQS School of Management
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